How Coca Cola Uses a Persuasive Marketing Strategy

How Coca-Cola Uses a Persuasive merchandise Strategy Prepared for professor K. Charry Prepared by Fatma Turan Ezgi Ozyonum Beliz Vuslateri Deniz K?ratl?o?lu butt 16, 2012 TABLE OF CONTENTS Executive Summary.. .3 I. establishment............3 1. social occasion Statement.3 2. Background 4 II. How Coca-Cola Uses a Persuasive selling Strategy....4 1. Commercials.4 A. Commercials in Hong Kong and Macau..5 B. Commercials in Turkey ...7 C. Commercials in Korea 8 D. Commercials in Spain..9 2. Social Media.........................................................10 3. Complain Letter....................................12 4. Critics........................13 III. Conclusions...15 IV. References......16 V. Appendix A: surveil Results..........................17 VI.

Appendix B: Complain Letters................................22 key of Illustrations simulacrum 1 Which one do you prefer to take up? (Coca-Cola or Pepsi)......2 2 HOW COCA-COLA USES A PERSUASIVE MARKETING strategy Executive Summary Coca-Cola is one of the rough productive companies all told over the world. It has 1,6 billion servings per day. The reason why it is successful is that it unimpeachably grounds good relationships with customers. First one of the ways that Coca-Cola uses to march on goodwill is its commercials. It has fairly impressive television commercials. Secondly, it uses social media to tie with its customers. Moreover, it has very good customer services to build goodwill. Finally, it has some responses for critics active it. I. INTRODUCTION Coca-Cola i s the worlds largest beverage company. In se! ctor which...If you desire to get a full essay, rove it on our website: OrderCustomPaper.com

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